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Marian Bechtel: Saving Lives One Chord at a Time

mashable - Ven, 18/04/2014 - 17:32

There are countless scientists and innovators—at universities, in laboratories, and in the field across every continent—using technology to further the peace and prosperity of mankind. In the midst of such kinetic brainpower, a young person might wonder, “What difference can I actually make?” Such a thought ran through the head of a 13-year-old from Lancaster, Pennsylvania named Marian Bechtel (overall finalist and Glenn T. Seaborg award winner 2012 Intel Science Talent Search, 2011 Davidson fellow, and TEDxTeen speaker) back in 2007, when she first became acquainted with the issue of landmines Read more...

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Michaels Confirms Security Breach Affected 3 Million Debit, Credit Cards

mashable - Ven, 18/04/2014 - 17:23

Michaels Stores, largest arts and crafts chain in the United States, has acknowledged that a security breach first reported in January affected up to 3 million customer credit and debit card accounts.

The security breach occurred as a result of an attack using malware that the company says had not been previously encountered by security firms. The breach has been identified and contained, Michaels said in a press release on Thursday.

See also: How to Check If Hackers Stole Your Data in Massive Target Breach

Brian Krebs originally reported the breach on his Krebs on Security blog.

There were some reports of fraudulent charges on cards that had potential connections to Michaels or Aaron Brothers, a subsidiary of the company, the company added. It said it has worked with debit and credit card companies to limit the damage and is offering 12 months of identity protection, credit monitoring and fraud assistance to any customers affected by the breach. Read more...

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You Can Now Try Google Glass at Home Before You Buy It

mashable - Ven, 18/04/2014 - 17:03

For those curious about trying Google Glass before shelling out $1,500, Google is launching a free try-it-at-home pilot for the high-tech specs.

First spotted by 9to5Mac, the Reddit user clide posted an email and various photos of the kit he received in the mail from Glass as part of a new trial the company is offering.

SEE ALSO: 10 Places You're Not Allowed to See on Google Maps

Hello Potential Explorer!

You told us you’re interested in purchasing Glass, but wanted to wait until we had frames for Glass. We have some good news for you. We recently introduced the Titanium Collection — four feather-light titanium frames that are designed to fit with your prescription and personal style. And even more good news — you’ve been selected to participate in a free home try-on pilot, to help you find the frame style and Glass color that fits you best before you purchase Read more...

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Nielsen Launches Final Test in Mobile Ad Measurement

clickz - Ven, 18/04/2014 - 17:00
Nielsen kicks off its final pre-launch test as it moves into mobile as measurement.

Global Warming Had Key Role in California Drought, Eastern Cold: Study

mashable - Ven, 18/04/2014 - 16:57

A new study has found that manmade global warming likely intensified an unusual weather pattern that led to both the California drought and the cold and snowy winter in the eastern U.S

The study, accepted for publication in the journal Geophysical Research Letters, is the first peer reviewed research to examine the reasons behind a strong and stubborn area of high pressure, or a "ridge" in the upper atmosphere, across the Gulf of Alaska since November, and a sharp dip in the jet stream, or "trough," across the East

In finding a tie to manmade climate change, the study is likely to spark further research and debate on this topic Read more...

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Elon Musk on Risky SpaceX Launch: If It Works, It's the Biggest Thing We've Done

mashable - Ven, 18/04/2014 - 16:52

HAWTHORNE, California — If he can pull it off, it will be the most important thing SpaceX has accomplished to date, CEO Elon Musk tells Mashable.

At 5 p.m. on Thursday, less than 24 hours before launch, Musk is gearing up his team for a long night of last-minute tweaks and scrambles before Friday’s Falcon launch to the International Space Station

Musk has already made two of 12 slated cargo deliveries to the ISS as part of his $1.6 billion contract with NASA, and that is this launch’s primary goal. But Musk has been working behind the curtain to test out the reusability of this rocket. If things go as planned on Friday, he will attempt something he’s never tried before once the rocket is in orbit. Read more...

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HTC Turns to Samsung's Former CMO for Marketing Help

mashable - Ven, 18/04/2014 - 16:46

Sometimes making a quality product is the tough part for tech companies. For HTC, however, the problem is marketing those products

The HTC One has been praised as the best Android phone by many reviewers, but the company's marketing campaign — including a series of odd high-concept ads with Robert Downey Jr. — has left many inside and outside the company scratching their heads. Sales of the One have disappointed.

See also: Stellar Reviews Aren't Helping HTC's Bottom Line

Now, HTC is apparently ready to take a page from one of its chief competitors in the space: Samsung. HTC has reportedly hired Paul Golden, Samsung's former CMO in the U.S., who is credited with helping to make the Galaxy brand a household name with aggressive marketing Read more...

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Why Snowden Pushed Putin on the Spying Question

mashable - Ven, 18/04/2014 - 16:36

It seems Edward Snowden had an ulterior motive when he appeared on live TV to ask Russian President Vladimir Putin whether he spied on millions of Russians.

Snowden's questions gave Putin a chance to claim that his country is not as evil as its historic enemy, the United States, but also forced Putin to go on the record in front of millions of Russians. And that's exactly what Snowden wanted, he wrote in a Guardian op-ed on Friday.

See also: This Is How the NSA Is Trying to Win Over the Media

"If we are to test the truth of officials' claims, we must first give them an opportunity to make those claims," Snowden wrote in the op-ed. Read more...

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Uber Adds $1 'Safe Rides Fee'

mashable - Ven, 18/04/2014 - 15:46

UberX rides will now be subject to an additional $1 "Safe Rides Fee" as the company looks to offset rising insurance costs.

UberX is the cheaper arm of Uber, the much-hyped transportation startup that lets users easily call for car pickups. Uber tends to call for luxury vehicles, while the low-end UberX is meant to compete with regular taxis as well as other taxi startups like Lyft and Sidecar.

See also: Uber Rolls Out 'Surge Drop' Feature for Cheaper Rides

"This Safe Rides Fee supports our continued efforts to ensure the safest possible platform for Uber riders and drivers, including an industry-leading background check process, regular motor vehicle checks, driver safety education, development of safety features in the app, and insurance," the company wrote in a new "What Is The Safe Rides Fee" section of its "Fares & Fees" FAQ on its site. Read more...

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Daily Must Reads, April 18, 2014

mediashift - Ven, 18/04/2014 - 15:46
1. Big labels take aim at Pandora on royalties (Ben Sisario / New York Times) 2. After big payday for WhatsApp, more app makers resort to “growth hacking” (Jeff John Roberts / GigaOm) 3. Nearly 20% of YouTube users now pay less attention to TV, finds Google study (Jennifer Faull / The Drum) 4. Aereo [...]

Please visit PBS MediaShift for the full story.

Microsoft Xbox One Sales Top 5 Million

mashable - Ven, 18/04/2014 - 15:30

One day after Sony posted sales of 7 million for the PlayStation 4, Microsoft has released numbers for its Xbox One console: 5 million in sales

The two consoles went head-to-head in November, when the PS4 and Xbox One were released a week apart. The figures are based on slightly different methodologies. Sony, which announced sales of 6 million units in March, counts sales to consumers. Microsoft's figures are based on sales to retailers. Microsoft reported Xbox One sales of 3.9 million for the quarter that ended Dec. 31

See also: The Comparative Anatomy of the Xbox One vs. PlayStation 4

Though Microsoft lags behind its rival in the newly reported sales, the company spun it as a big improvement over its last Xbox release. In a statement, Yusuf Mehdi, head of the Xbox division's marketing, strategy and business, said Xbox One sales outpaced sales of Xbox 360 by 60% for the comparable period. Read more...

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Celebrate National Park Week With Crowdsourced Artwork

mashable - Ven, 18/04/2014 - 15:30

Aaron Perry-Zucker first learned about the Federal Arts Project in high school. What he didn't know was how instrumental he would be in reviving its use of art to inspire tourism to the U.S. National Parks.

Along with Max Slavkin, Perry-Zucker is co-founder of the Creative Action Network (CAN), the force behind the See America project, which encourages artists to submit works that celebrate the parks. The project was a groundbreaking partnership with the National Parks Conservation Association (NPCA)

See also: Google Street View Offers Virtual Hikes Through National Parks

While CAN is only a few years old, the NPCA was founded in 1919; NPCA's involvement gives See America a direct connection to the New Deal agency that commissioned artists in the 1930s and 1940s to illustrate the natural landscapes of the United States. Read more...

More about Travel, America, National Parks, Parks, and National Parks Project

Small Type

wired - Ven, 18/04/2014 - 15:02
Adding a physical keyboard to an iPad mini is an easy and inexpensive way of converting the small tablet into something closer to a laptop. OK, more like a netbook.

LinkedIn Hits 300 Million Users Amid Mobile Push

mashable - Ven, 18/04/2014 - 15:00

LinkedIn proudly broadcasted its increasing mobile traffic last week, but that's not the only growth the company is experiencing

LinkedIn announced Friday it has reached 300 million registered users, a jump from 277 million members at the beginning of the year. LinkedIn announced the 200 million user milestone in January 2013, which means the company has added an average of 6.6 million new users per month over the past 15 months.

See also: The Complete Guide to LinkedIn Etiquette

This registered users figure is different from the number shared by other social networks like Facebook and Twitter. Those companies share a "monthly active user" statistic, not total registered accounts. Instead, LinkedIn uses an engagement number produced by comScore to highlight their active audience, according to a company spokesperson Read more...

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6 Things You Gotta See at the New York Auto Show

mashable - Ven, 18/04/2014 - 14:35

The New York International Auto Show will open to the public on Friday, giving car fans direct access to the best of the current crop of automobiles — as well as a look into their future

But there are so many brands and technologies on display in the massive Jacob Javits Center in Manhattan, it's easy to miss some of the best products and experiences on offer. So to help you cut through the clutter, we've rounded up some of the must-see cars and experiences in one place

See also: 5 Free Android Apps for Tethering

Have something to add to this story? Share it in the comments. Read more...

More about Software, Cars, Toyota, Prius, and Muppets

North Korea's Marathon: A Rare Chance to Tour Pyongyang on Foot

mashable - Ven, 18/04/2014 - 14:33

News from North Korea is rarely positive and often exaggerated. Recent rumors coming out of the country have included everything from executions by packs of dogs to government-mandated haircuts, and the outlandish stories are made all the more believable by even stranger firsthand accounts.

It's enough to make the thought of a North Korean marathon sound mundane. But the 27th annual Mangyongdae Prize Marathon was opened to foreign amateur runners for the first time this year, allowing some relatively ordinary athletes a unique view of one of the world's most secretive countries.

See also: Photos From Space: At Night, North Korea Goes Totally Black Read more...

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13 Super Gross Things You Do Every Day

mashable - Ven, 18/04/2014 - 14:30

Newsflash, humans: You're disgusting!

On a daily basis, the average human consumes, inhales, touches and produces absolute filth without a second thought. Even before you wake up, your body is producing a revolting mixture of mucus and dust particles. You may adorably refer to it to as "sleepy eye crusties."

See also: 14 Quotes That Haunt New Yorkers

But let's be real, there is nothing adorable about mucus. Or rat hairs, fecal matter and whale barf. But they all somehow manage to find a way into your everyday life without you even knowing. (Until now.)

Among the many unknowingly repulsive things we do every singly day, these 13 will certainly gross you out. Consider this infographic a handy (but only after you washed them) PSA. Grab some Purell and take a look. Read more...

More about Information, Infographic, Facts, Watercooler, and Gross

Raise Your Glass to a 'Mad Men' Drinking Game

mashable - Ven, 18/04/2014 - 14:03

Advertising is based on happiness — and a lot of alcohol

While you’re tuning in to the final season of Mad Men, we invite you to raise your glass to a drinking game even Don Draper couldn’t resist

See also: Don Draper's Guide to Classy Day Drinking

Grab your favorite cocktail and take a sip every time one of the following events happens. The board below has a color-coded key so you know how much imbibing each event deserves. But play responsibly, of course.

Take it from Don: You do not want your co-worker to bail you out of jail.



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Chaos Grips Kiev as Ukraine's Military Struggles to Defend the Homeland

mashable - Ven, 18/04/2014 - 13:59

KIEV, Ukraine — It is now clear that Ukraine is experiencing an invasion in all but name

Masked, armed soldiers carrying automatic weapons in full military dress have taken control of several key cities and towns across the east of the country, demanding a referendum on joining the Russian Federation and vowing to fight the central government in Kiev. In several areas across the region Ukrainian troops defected to the Pro-Russian separatists, became trapped in strategic areas, or worse, forced to surrender and were taken prisoner. The Ukrainian government could offer little by way of explanation except to accuse "Russian agents" of having captured the troops, with Ukraine's acting President Oleksandr Turchynov saying "separatist groups coordinated by Russian special services" are behind the revolts that have gripped the region. Read more...

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Cortana vs. Siri: Battle of the Virtual Assistants

mashable - Ven, 18/04/2014 - 13:39

With Windows Phone 8.1, Microsoft is taking on Siri, Apple's chatty assistant in the iPhone. In Microsoft's corner is Cortana, a brand-new virtual personality that shares the same name as Master Chief's holographic helper from the Halo games.

Cortana made her debut at Microsoft's Build conference earlier this month, but she's now in the hands of Windows Phone developers and should be coming to the first Windows Phone 8.1 handsets in a couple of weeks. Compared to Siri, which arrived in fall 2011 on board the iPhone 4S, Cortana is a newborn lamb.

See also: What Microsoft's Cortana Really Thinks of Siri Read more...

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